Displaying a carefree confidence and a daring curiosity that animates our creative spirit, inquisitive and intriguing PANTONE 17-3938 Very Peri helps us to embrace this altered landscape of possibilities, opening us up to a new vision as we rewrite our lives. Rekindling gratitude for some of the qualities that blue represents complemented by a new perspective that resonates today, PANTONE 17-3938 Very Peri places the future ahead in a new light.
Source: Pantone
What does color of the year even mean?
Source: Pantone
For 23 years, Pantone’s Color of the Year has influenced product development and purchasing decisions in multiple industries, including fashion, home furnishings, and industrial design, as well as product packaging and graphic design.
Source: Pantone
Source: colorpsychologymeaning.com
Source: Pantone
Fun Fact
Periwinkle gets its name from the flower (Vinca Minor) which can be found in some central and southern European countries, as-well as some parts of Asia. Records reveal that 1922 was the earliest date that the name periwinkle was assigned to the color.